As founders of a legendary tea brand and custodians of cultural heritage, the Yao & Li family embodies a legacy woven through art, history, and nature. Rooted in Yunnan’s ethnic minority traditions, they have championed tea culture for generations, donating over 200 artifacts—including rare tea ceremony objects—to national institutions. Their commitment to preserving heritage extends beyond tea: during World War II, the family provided critical humanitarian aid, a testament to their enduring ethos of community resilience. Today, this spirit thrives through global initiatives like the International Tea Culture Forum, where they bridge traditions and innovation. As sponsors of The Memory of Tea, the family curates exhibitions blending ancient tea relics with contemporary art, inviting audiences to explore how memory shapes cultural identity. Their mission remains steadfast: to honor the past while ensuring tea’s artistry continues to inspire generations.